{"id":6909,"date":"2026-03-19T10:10:32","date_gmt":"2026-03-19T02:10:32","guid":{"rendered":"https:\/\/guides.visual-paradigm.com\/vn\/value-stream-mapping-artifact-of-vision-phase\/"},"modified":"2026-03-19T10:10:32","modified_gmt":"2026-03-19T02:10:32","slug":"value-stream-mapping-artifact-of-vision-phase","status":"publish","type":"post","link":"https:\/\/guides.visual-paradigm.com\/vn\/value-stream-mapping-artifact-of-vision-phase\/","title":{"rendered":"B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb: T\u00e0i li\u1ec7u c\u1ee7a giai \u0111o\u1ea1n t\u1ea7m nh\u00ecn"},"content":{"rendered":"

B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb (VSM) l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tr\u1ef1c quan \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng v\u1eadt li\u1ec7u v\u00e0 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n then ch\u1ed1t trong c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t tinh g\u1ecdn v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c. Quy tr\u00ecnh n\u00e0y bao g\u1ed3m vi\u1ec7c b\u1ea3n \u0111\u1ed3 to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb, t\u1eeb nguy\u00ean li\u1ec7u th\u00f4 \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n thi\u1ec7n, v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c l\u00e3ng ph\u00ed, k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 \u0111i\u1ec3m ngh\u1ebdn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm \u0111\u1ebfn \u0111\u1ec3 c\u1ea3i thi\u1ec7n. B\u1eb1ng c\u00e1ch gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng ho\u1ea1t \u0111\u1ed9ng, b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 gi\u00fap t\u1ed5 ch\u1ee9c n\u00e2ng cao hi\u1ec7u qu\u1ea3, r\u00fat ng\u1eafn th\u1eddi gian d\u1eabn \u0111\u1ea7u v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

Nh\u1eefng kh\u00e1i ni\u1ec7m ch\u00ednh c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb<\/h2>\n

Gi\u00e1 tr\u1ecb<\/strong>c\u00f3 th\u1ec3 mang nh\u1eefng ngh\u0129a kh\u00e1c nhau t\u00f9y theo ng\u1eef c\u1ea3nh, nh\u01b0ng n\u00f3i chung, n\u00f3 \u00e1m ch\u1ec9 \u0111\u1ebfn t\u00ednh h\u1eefu \u00edch ho\u1eb7c m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a \u0111i\u1ec1u g\u00ec \u0111\u00f3, th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn m\u1ed9t m\u1ee5c ti\u00eau ho\u1eb7c m\u1ee5c \u0111\u00edch c\u1ee5 th\u1ec3. V\u00ed d\u1ee5, trong kinh doanh, gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u00e1m ch\u1ec9 \u0111\u1ebfn nh\u1eefng l\u1ee3i \u00edch m\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, ho\u1eb7c \u0111\u1ebfn l\u1ee3i nhu\u1eadn m\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 t\u1ea1o ra cho t\u1ed5 ch\u1ee9c.<\/p>\n

M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb<\/strong>l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c quy tr\u00ecnh t\u1ea1o ra gi\u00e1 tr\u1ecb cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng. N\u00f3 \u0111\u1ea1i di\u1ec7n cho to\u00e0n b\u1ed9 quy tr\u00ecnh t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, t\u1eeb y\u00eau c\u1ea7u ho\u1eb7c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c giao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng cho kh\u00e1ch h\u00e0ng. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb r\u1ea5t quan tr\u1ecdng v\u00ec ch\u00fang gi\u00fap t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec3m k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 l\u00e3ng ph\u00ed, \u0111\u1ed3ng th\u1eddi t\u00ecm ra c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a.<\/p>\n

\"ArchiMate<\/p>\n

Ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb trong TOGAF ADM<\/h2>\n

B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt hay ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 trong Ph\u01b0\u01a1ng ph\u00e1p Ph\u00e1t tri\u1ec3n Ki\u1ebfn tr\u00fac (ADM) c\u1ee7a Khung Ki\u1ebfn tr\u00fac T\u1ed5 ch\u1ee9c M\u1edf (TOGAF). Tuy nhi\u00ean, TOGAF cung c\u1ea5p h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean c\u00e1c n\u0103ng l\u1ef1c kinh doanh, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u h\u1eefu \u00edch cho vi\u1ec7c b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb.<\/p>\n

M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c b\u01b0\u1edbc m\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho c\u00e1c b\u00ean li\u00ean quan. N\u00f3 bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c quy tr\u00ecnh, ngu\u1ed3n l\u1ef1c v\u00e0 n\u0103ng l\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ec3u di\u1ec5n d\u01b0\u1edbi d\u1ea1ng s\u01a1 \u0111\u1ed3 tr\u1ef1c quan, nh\u01b0ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 b\u1eb1ng b\u1ed1n y\u1ebfu t\u1ed1 chu\u1ea9n: t\u00ean, m\u00f4 t\u1ea3, b\u00ean li\u00ean quan v\u00e0 gi\u00e1 tr\u1ecb.<\/p>\n

T\u00ean c\u1ee7a m\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 hi\u1ec3u t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a b\u00ean li\u00ean quan kh\u1edfi t\u1ea1o, s\u1eed d\u1ee5ng c\u1ea5u tr\u00fac \u0111\u1ed9ng t\u1eeb – danh t\u1eeb ch\u1ee7 \u0111\u1ed9ng. M\u00f4 t\u1ea3 cung c\u1ea5p th\u00eam s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 ph\u1ea1m vi c\u00e1c ho\u1ea1t \u0111\u1ed9ng tham gia v\u00e0o lu\u1ed3ng gi\u00e1 tr\u1ecb. B\u00ean li\u00ean quan l\u00e0 ng\u01b0\u1eddi ho\u1eb7c vai tr\u00f2 k\u00edch ho\u1ea1t lu\u1ed3ng gi\u00e1 tr\u1ecb, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 l\u1ee3i \u00edch m\u00e0 b\u00ean li\u00ean quan mong \u0111\u1ee3i nh\u1eadn \u0111\u01b0\u1ee3c khi ho\u00e0n th\u00e0nh th\u00e0nh c\u00f4ng lu\u1ed3ng gi\u00e1 tr\u1ecb.<\/p>\n

V\u00ed d\u1ee5, lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb’ bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan l\u00e0 m\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mu\u1ed1n mua s\u1ea3n ph\u1ea9m, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. B\u1eb1ng c\u00e1ch hi\u1ec3u r\u00f5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 r\u00fat g\u1ecdn quy tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb l\u1edbn h\u01a1n cho c\u00e1c b\u00ean li\u00ean quan.<\/p>\n\n\n\n\n\n\n
T\u00ean<\/b><\/td>\nMua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb<\/td>\n<\/tr>\n
M\u00f4 t\u1ea3<\/b><\/td>\nC\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n.<\/td>\n<\/tr>\n
B\u00ean li\u00ean quan<\/b><\/td>\nM\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mong mu\u1ed1n mua s\u1ea3n ph\u1ea9m.<\/td>\n<\/tr>\n
Gi\u00e1 tr\u1ecb<\/b><\/td>\nKh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/p>\n

V\u00ed d\u1ee5: Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi<\/h2>\n

Ch\u00fang ta s\u1ebd s\u1eed d\u1ee5ng lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi’ l\u00e0m v\u00ed d\u1ee5. Lu\u1ed3ng gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a nh\u01b0 sau:<\/p>\n

\u00a0<\/p>\n\n\n\n\n\n\n\n
T\u00ean<\/strong><\/th>\nPh\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi<\/th>\n<\/tr>\n<\/thead>\n
M\u00f4 t\u1ea3<\/strong><\/td>\nC\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn nghi\u00ean c\u1ee9u, thi\u1ebft k\u1ebf, th\u1eed nghi\u1ec7m v\u00e0 ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi.<\/td>\n<\/tr>\n
B\u00ean li\u00ean quan<\/strong><\/td>\nM\u1ed9t qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/td>\n<\/tr>\n
Gi\u00e1 tr\u1ecb<\/strong><\/td>\nM\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra doanh thu cho t\u1ed5 ch\u1ee9c.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/p>\n

B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh m\u1ed9t chu\u1ed7i c\u00e1c giai \u0111o\u1ea1n t\u1ea1o ra gi\u00e1 tr\u1ecb. B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y cho th\u1ea5y c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a t\u1eebng giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb:<\/p>\n

\u00a0<\/p>\n\n\n\n\n\n\n\n\n\n
Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb<\/strong><\/th>\nM\u00f4 t\u1ea3<\/strong><\/th>\nC\u00e1c b\u00ean li\u00ean quan tham gia<\/strong><\/th>\nTi\u00eau ch\u00ed v\u00e0o<\/strong><\/th>\nTi\u00eau ch\u00ed ra<\/strong><\/th>\nC\u00e1c m\u1ee5c gi\u00e1 tr\u1ecb<\/strong><\/th>\n<\/tr>\n<\/thead>\n
S\u00e1ng t\u1ea1o \u00fd t\u01b0\u1edfng<\/td>\nH\u00e0nh \u0111\u1ed9ng t\u1ea1o ra v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m.<\/td>\nQu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<\/td>\n\u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh<\/td>\n\u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n<\/td>\nC\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra<\/td>\n<\/tr>\n
Thu th\u1eadp y\u00eau c\u1ea7u<\/td>\nH\u00e0nh \u0111\u1ed9ng thu th\u1eadp c\u00e1c y\u00eau c\u1ea7u t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng cho s\u1ea3n ph\u1ea9m.<\/td>\nQu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<br>Kh\u00e1ch h\u00e0ng<br>\u0110\u1ed9i nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/td>\n\u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n<\/td>\nY\u00eau c\u1ea7u \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean<\/td>\nY\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh<\/td>\n<\/tr>\n
Thi\u1ebft k\u1ebf<\/td>\nH\u00e0nh \u0111\u1ed9ng t\u1ea1o ra thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng.<\/td>\nQu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<br>Ng\u01b0\u1eddi thi\u1ebft k\u1ebf<\/td>\nY\u00eau c\u1ea7u \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean<\/td>\nThi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m ho\u00e0n t\u1ea5t<\/td>\nThi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra<\/td>\n<\/tr>\n
Ph\u00e1t tri\u1ec3n<\/td>\nH\u00e0nh \u0111\u1ed9ng x\u00e2y d\u1ef1ng v\u00e0 ki\u1ec3m th\u1eed s\u1ea3n ph\u1ea9m.<\/td>\nQu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<br>Ng\u01b0\u1eddi ph\u00e1t tri\u1ec3n<br>Ng\u01b0\u1eddi ki\u1ec3m th\u1eed<\/td>\nThi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m ho\u00e0n t\u1ea5t<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m th\u1eed v\u00e0 x\u00e1c nh\u1eadn<\/td>\nS\u1ea3n ph\u1ea9m ho\u1ea1t \u0111\u1ed9ng<\/td>\n<\/tr>\n
Ph\u00e1t h\u00e0nh<\/td>\nH\u00e0nh \u0111\u1ed9ng \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng.<\/td>\nNh\u00e0 qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<br>Marketing<br>B\u00e1n h\u00e0ng<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m th\u1eed v\u00e0 x\u00e1c nh\u1eadn<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh<\/td>\nDoanh thu s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

B\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh c\u00e1c giai \u0111o\u1ea1n n\u00e0y, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 quy tr\u00ecnh to\u00e0n di\u1ec7n trong vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi, x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c cung c\u1ea5p gi\u00e1 tr\u1ecb cho c\u00e1c b\u00ean li\u00ean quan c\u1ee7a h\u1ecd.<\/p>\n

V\u00ed d\u1ee5: Ho\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng kh\u00e1ch h\u00e0ng<\/h2>\n

Ch\u00fang t\u00f4i s\u1ebd s\u1eed d\u1ee5ng lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Ho\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng kh\u00e1ch h\u00e0ng’ \u0111\u1ec3 minh h\u1ecda quy tr\u00ecnh l\u1eadp b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb trong b\u1ed1i c\u1ea3nh m\u1ed9t c\u00f4ng ty s\u1ea3n xu\u1ea5t. Lu\u1ed3ng gi\u00e1 tr\u1ecb n\u00e0y \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a nh\u01b0 sau:<\/p>\n

\u00a0<\/p>\n\n\n\n\n\n\n\n
T\u00ean<\/strong><\/th>\nHo\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng kh\u00e1ch h\u00e0ng<\/th>\n<\/tr>\n<\/thead>\n
M\u00f4 t\u1ea3<\/strong><\/td>\nQuy tr\u00ecnh ho\u00e0n th\u00e0nh \u0111\u01a1n h\u00e0ng kh\u00e1ch h\u00e0ng t\u1eeb th\u1eddi \u0111i\u1ec3m nh\u1eadn \u0111\u01a1n \u0111\u1ebfn khi giao s\u1ea3n ph\u1ea9m.<\/td>\n<\/tr>\n
C\u00e1c b\u00ean li\u00ean quan<\/strong><\/td>\nM\u1ed9t kh\u00e1ch h\u00e0ng \u0111\u1eb7t \u0111\u01a1n h\u00e0ng cho m\u1ed9t s\u1ea3n ph\u1ea9m.<\/td>\n<\/tr>\n
Gi\u00e1 tr\u1ecb<\/strong><\/td>\nKh\u00e1ch h\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m h\u1ecd \u0111\u1eb7t \u0111\u00fang th\u1eddi h\u1ea1n.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u00a0<\/p>\n

Ti\u1ebfp theo, ch\u00fang ta c\u00f3 th\u1ec3 chia nh\u1ecf lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh m\u1ed9t chu\u1ed7i c\u00e1c giai \u0111o\u1ea1n t\u1ea1o ra gi\u00e1 tr\u1ecb. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 \u0111i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o:<\/p>\n

\u00a0<\/p>\n\n\n\n\n\n\n\n\n
Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb<\/strong><\/th>\nM\u00f4 t\u1ea3<\/strong><\/th>\nC\u00e1c b\u00ean li\u00ean quan tham gia<\/strong><\/th>\nTi\u00eau ch\u00ed v\u00e0o<\/strong><\/th>\nTi\u00eau ch\u00ed ra<\/strong><\/th>\nC\u00e1c m\u1eb7t h\u00e0ng gi\u00e1 tr\u1ecb<\/strong><\/th>\n<\/tr>\n<\/thead>\n
Nh\u1eadn \u0111\u01a1n h\u00e0ng<\/td>\nQuy tr\u00ecnh nh\u1eadn \u0111\u01a1n h\u00e0ng t\u1eeb kh\u00e1ch h\u00e0ng.<\/td>\n\u0110\u1ed9i b\u00e1n h\u00e0ng<br>\u0110\u1ed9i ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/td>\nKh\u00e1ch h\u00e0ng \u0111\u1eb7t \u0111\u01a1n h\u00e0ng<\/td>\nTh\u00f4ng tin \u0111\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c minh<\/td>\n\u0110\u01a1n h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c nh\u1eadn<\/td>\n<\/tr>\n
X\u00e1c minh \u0111\u01a1n h\u00e0ng<\/td>\nQuy tr\u00ecnh x\u00e1c minh \u0111\u01a1n h\u00e0ng kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o \u0111\u01a1n h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n.<\/td>\n\u0110\u1ed9i qu\u1ea3n l\u00fd \u0111\u01a1n h\u00e0ng<br>\u0110\u1ed9i qu\u1ea3n l\u00fd kho<\/td>\nTh\u00f4ng tin \u0111\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c minh<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c nh\u1eadn<\/td>\n\u0110\u01a1n h\u00e0ng h\u1ee3p l\u1ec7 \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c nh\u1eadn<\/td>\n<\/tr>\n
L\u1ea5y h\u00e0ng v\u00e0 \u0111\u00f3ng g\u00f3i<\/td>\nQuy tr\u00ecnh l\u1ea5y h\u00e0ng v\u00e0 \u0111\u00f3ng g\u00f3i s\u1ea3n ph\u1ea9m \u0111\u1ec3 v\u1eadn chuy\u1ec3n.<\/td>\n\u0110\u1ed9i kho<br>\u0110\u1ed9i v\u1eadn chuy\u1ec3n<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c nh\u1eadn<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u00f3ng g\u00f3i v\u00e0 s\u1eb5n s\u00e0ng \u0111\u1ec3 v\u1eadn chuy\u1ec3n<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c l\u1ea5y v\u00e0 \u0111\u00f3ng g\u00f3i<\/td>\n<\/tr>\n
V\u1eadn chuy\u1ec3n s\u1ea3n ph\u1ea9m<\/td>\nQuy tr\u00ecnh v\u1eadn chuy\u1ec3n s\u1ea3n ph\u1ea9m \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/td>\n\u0110\u1ed9i v\u1eadn chuy\u1ec3n<br>\u0110\u1ed9i giao h\u00e0ng<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u00f3ng g\u00f3i v\u00e0 s\u1eb5n s\u00e0ng \u0111\u1ec3 v\u1eadn chuy\u1ec3n<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c giao \u0111\u1ebfn kh\u00e1ch h\u00e0ng<\/td>\nS\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c giao \u0111\u1ebfn kh\u00e1ch h\u00e0ng<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

M\u1ed9t khi ch\u00fang ta \u0111\u00e3 x\u00e1c \u0111\u1ecbnh r\u00f5 lu\u1ed3ng gi\u00e1 tr\u1ecb v\u00e0 c\u00e1c giai \u0111o\u1ea1n c\u1ee7a n\u00f3, ch\u00fang ta c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a. V\u00ed d\u1ee5, ch\u00fang ta c\u00f3 th\u1ec3 ph\u00e1t hi\u1ec7n c\u00e1c \u0111i\u1ec3m ngh\u1ebdn ho\u1eb7c b\u1ea5t hi\u1ec7u qu\u1ea3 trong quy tr\u00ecnh v\u00e0 t\u00ecm c\u00e1ch \u0111\u01a1n gi\u1ea3n h\u00f3a ho\u1eb7c t\u1ef1 \u0111\u1ed9ng h\u00f3a m\u1ed9t s\u1ed1 giai \u0111o\u1ea1n \u0111\u1ec3 gi\u1ea3m th\u1eddi gian d\u1eabn v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed5ng th\u1ec3.<\/p>\n

\u00a0<\/p>\n

V\u00ed d\u1ee5: Nh\u00e0 h\u00e0ng (c\u00f3 k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng)<\/h2>\n
\n
\n
\n
\n
\n
\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb cho m\u1ed9t nh\u00e0 h\u00e0ng:<\/p>\n

Lu\u1ed3ng gi\u00e1 tr\u1ecb:<\/strong>Tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/p>\n

M\u00f4 t\u1ea3:<\/strong>Quy tr\u00ecnh cung c\u1ea5p cho kh\u00e1ch h\u00e0ng tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng h\u00e0i l\u00f2ng t\u1eeb kho\u1ea3nh kh\u1eafc h\u1ecd \u0111\u1ebfn cho \u0111\u1ebfn khi h\u1ecd r\u1eddi kh\u1ecfi nh\u00e0 h\u00e0ng.<\/p>\n

C\u00e1c b\u00ean li\u00ean quan:<\/strong>Kh\u00e1ch h\u00e0ng nh\u00e0 h\u00e0ng<\/p>\n

Gi\u00e1 tr\u1ecb:<\/strong> Kh\u00e1ch h\u00e0ng t\u1eadn h\u01b0\u1edfng m\u1ed9t b\u1eefa \u0103n ngon mi\u1ec7ng v\u00e0 kh\u00f4ng kh\u00ed d\u1ec5 ch\u1ecbu, khuy\u1ebfn kh\u00edch h\u1ecd quay l\u1ea1i v\u00e0 gi\u1edbi thi\u1ec7u nh\u00e0 h\u00e0ng cho ng\u01b0\u1eddi kh\u00e1c.<\/p>\n

\u00a0<\/p>\n

C\u00e1c giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/strong><\/p>\n

\u00a0<\/p>\n\n\n\n\n\n\n\n\n\n
Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb<\/th>\nM\u00f4 t\u1ea3<\/th>\nC\u00e1c b\u00ean li\u00ean quan tham gia<\/th>\nTi\u00eau ch\u00ed v\u00e0o<\/th>\nTi\u00eau ch\u00ed ra<\/th>\nC\u00e1c m\u1ee5c gi\u00e1 tr\u1ecb<\/th>\n<\/tr>\n<\/thead>\n
\u0110\u1eb7t ch\u1ed7 v\u00e0 s\u1eafp x\u1ebfp ch\u1ed7 ng\u1ed3i<\/td>\nQuy tr\u00ecnh \u0111\u1eb7t ch\u1ed7 v\u00e0 s\u1eafp x\u1ebfp kh\u00e1ch h\u00e0ng ng\u1ed3i t\u1ea1i b\u00e0n mong mu\u1ed1n c\u1ee7a h\u1ecd.<\/td>\nNg\u01b0\u1eddi ti\u1ebfp t\u00e2n\/Nh\u00e2n vi\u00ean ti\u1ebfp t\u00e2n<\/td>\nKh\u00e1ch h\u00e0ng \u0111\u1eb7t ch\u1ed7 ho\u1eb7c \u0111\u1ebfn nh\u00e0 h\u00e0ng<\/td>\nKh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp ch\u1ed7 ng\u1ed3i<\/td>\nKh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp ch\u1ed7 ng\u1ed3i m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi v\u00e0 hi\u1ec7u qu\u1ea3.<\/td>\n<\/tr>\n
\u0110\u1eb7t h\u00e0ng<\/td>\nQuy tr\u00ecnh nh\u1eadn v\u00e0 g\u1eedi \u0111\u01a1n h\u00e0ng \u0111\u1ebfn nh\u00e0 b\u1ebfp.<\/td>\nPh\u1ee5c v\u1ee5 b\u00e0n<\/td>\nKh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp ch\u1ed7 ng\u1ed3i<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1eedi \u0111\u1ebfn nh\u00e0 b\u1ebfp<\/td>\n\u0110\u01a1n h\u00e0ng ch\u00ednh x\u00e1c \u0111\u01b0\u1ee3c giao \u0111\u1ebfn nh\u00e0 b\u1ebfp m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi.<\/td>\n<\/tr>\n
Chu\u1ea9n b\u1ecb th\u1ef1c ph\u1ea9m<\/td>\nQuy tr\u00ecnh chu\u1ea9n b\u1ecb th\u1ef1c ph\u1ea9m theo \u0111\u01a1n \u0111\u1eb7t h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/td>\nNh\u00e2n vi\u00ean nh\u00e0 b\u1ebfp<\/td>\n\u0110\u01a1n h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c g\u1eedi \u0111\u1ebfn nh\u00e0 b\u1ebfp<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 ph\u1ee5c v\u1ee5<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u01b0\u1ee3c chu\u1ea9n b\u1ecb theo \u0111\u01a1n h\u00e0ng v\u00e0 \u0111\u00e1p \u1ee9ng k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/td>\n<\/tr>\n
Giao th\u1ef1c ph\u1ea9m<\/td>\nQuy tr\u00ecnh giao th\u1ef1c ph\u1ea9m \u0111\u1ebfn b\u00e0n c\u1ee7a kh\u00e1ch h\u00e0ng.<\/td>\nPh\u1ee5c v\u1ee5 b\u00e0n<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 ph\u1ee5c v\u1ee5<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u01b0\u1ee3c giao \u0111\u1ebfn b\u00e0n c\u1ee7a kh\u00e1ch h\u00e0ng<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u01b0\u1ee3c giao \u0111\u1ebfn \u0111\u00fang b\u00e0n m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi v\u00e0 chuy\u00ean nghi\u1ec7p.<\/td>\n<\/tr>\n
Tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng<\/td>\nQuy tr\u00ecnh t\u1ea1o ra m\u1ed9t kh\u00f4ng kh\u00ed tho\u1ea3i m\u00e1i v\u00e0 d\u1ec5 ch\u1ecbu cho kh\u00e1ch h\u00e0ng.<\/td>\nNh\u00e2n vi\u00ean ph\u1ee5c v\u1ee5<\/td>\nTh\u1ef1c ph\u1ea9m \u0111\u01b0\u1ee3c giao \u0111\u1ebfn b\u00e0n<\/td>\nKh\u00e1ch h\u00e0ng r\u1eddi kh\u1ecfi nh\u00e0 h\u00e0ng<\/td>\nKh\u00e1ch h\u00e0ng c\u00f3 tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng th\u00fa v\u1ecb v\u00e0 \u0111\u00e1ng nh\u1edb.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

B\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb cho tr\u1ea3i nghi\u1ec7m \u0103n u\u1ed1ng c\u1ee7a kh\u00e1ch h\u00e0ng, nh\u00e0 h\u00e0ng c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c ti\u1ec1m n\u0103ng c\u1ea7n c\u1ea3i thi\u1ec7n v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c h\u00e0nh \u0111\u1ed9ng nh\u1eb1m n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5, t\u1eeb \u0111\u00f3 d\u1eabn \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 trung th\u00e0nh ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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K\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng<\/h3>\n<\/div>\n<\/div>\n<\/div>\n
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D\u1ef1a tr\u00ean c\u00e1c k\u1ebft qu\u1ea3 \u0111\u01b0\u1ee3c n\u00eau trong b\u1ea3ng, m\u1ed9t s\u1ed1 khu v\u1ef1c ti\u1ec1m n\u0103ng c\u1ea7n c\u1ea3i thi\u1ec7n v\u00e0 c\u00e1c b\u01b0\u1edbc h\u00e0nh \u0111\u1ed9ng t\u01b0\u01a1ng \u1ee9ng c\u00f3 th\u1ec3 bao g\u1ed3m:<\/p>\n\n\n\n\n\n\n\n\n\n\n\n
Khu v\u1ef1c ti\u1ec1m n\u0103ng c\u1ea7n c\u1ea3i thi\u1ec7n<\/th>\nB\u01b0\u1edbc h\u00e0nh \u0111\u1ed9ng<\/th>\n<\/tr>\n<\/thead>\n
Th\u1eddi gian ph\u1ea3n h\u1ed3i ch\u1eadm \u0111\u1ed1i v\u1edbi c\u00e1c y\u00eau c\u1ea7u h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/td>\nTi\u1ebfn h\u00e0nh r\u00e0 so\u00e1t quy tr\u00ecnh h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m ngh\u1ebdn v\u00e0 khu v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n. Th\u1ef1c hi\u1ec7n thay \u0111\u1ed5i quy tr\u00ecnh m\u1edbi khi c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a h\u1ed7 tr\u1ee3 v\u00e0 gi\u1ea3m th\u1eddi gian ph\u1ea3n h\u1ed3i.<\/td>\n<\/tr>\n
H\u1ea1n ch\u1ebf v\u1ec1 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n cho c\u00e1c giao d\u1ecbch tr\u1ef1c tuy\u1ebfn<\/td>\nNghi\u00ean c\u1ee9u th\u00eam c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n v\u00e0 t\u00edch h\u1ee3p c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n m\u1edbi v\u00e0o trang web.<\/td>\n<\/tr>\n
T\u00ecnh tr\u1ea1ng s\u1eb5n c\u00f3 s\u1ea3n ph\u1ea9m kh\u00f4ng nh\u1ea5t qu\u00e1n gi\u1eefa c\u00e1c c\u1eeda h\u00e0ng v\u00e0 tr\u1ef1c tuy\u1ebfn<\/td>\nTi\u1ebfn h\u00e0nh r\u00e0 so\u00e1t quy tr\u00ecnh v\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd t\u1ed3n kho \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n. Xem x\u00e9t vi\u1ec7c tri\u1ec3n khai h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd t\u1ed3n kho t\u1eadp trung \u0111\u1ec3 c\u1ea3i thi\u1ec7n vi\u1ec7c theo d\u00f5i v\u00e0 d\u1ef1 b\u00e1o.<\/td>\n<\/tr>\n
M\u00f4 t\u1ea3 s\u1ea3n ph\u1ea9m v\u00e0 h\u00ecnh \u1ea3nh tr\u1ef1c tuy\u1ebfn ch\u01b0a \u0111\u1ea7y \u0111\u1ee7<\/td>\nTuy\u1ec3n th\u00eam nh\u00e2n s\u1ef1 \u0111\u1ec3 c\u1ea3i thi\u1ec7n m\u00f4 t\u1ea3 s\u1ea3n ph\u1ea9m v\u00e0 ch\u1ee5p \u1ea3nh s\u1ea3n ph\u1ea9m. Tri\u1ec3n khai c\u00e1c quy tr\u00ecnh m\u1edbi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o h\u00ecnh \u1ea3nh v\u00e0 m\u00f4 t\u1ea3 s\u1ea3n ph\u1ea9m nh\u1ea5t qu\u00e1n v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng cao.<\/td>\n<\/tr>\n
Hi\u1ec7u su\u1ea5t trang web k\u00e9m trong th\u1eddi \u0111i\u1ec3m l\u01b0\u1ee3ng truy c\u1eadp cao<\/td>\nTi\u1ebfn h\u00e0nh r\u00e0 so\u00e1t c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng v\u00e0 hi\u1ec7u su\u1ea5t trang web trong th\u1eddi \u0111i\u1ec3m l\u01b0\u1ee3ng truy c\u1eadp cao. X\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m ngh\u1ebdn ho\u1eb7c v\u1ea5n \u0111\u1ec1 v\u1ec1 dung l\u01b0\u1ee3ng v\u00e0 th\u1ef1c hi\u1ec7n thay \u0111\u1ed5i \u0111\u1ec3 c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 v\u00e0 \u0111\u1ed9 \u1ed5n \u0111\u1ecbnh c\u1ee7a trang web.<\/td>\n<\/tr>\n
Chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email k\u00e9m hi\u1ec7u qu\u1ea3<\/td>\nTi\u1ebfn h\u00e0nh r\u00e0 so\u00e1t quy tr\u00ecnh v\u00e0 c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb qua email. Ph\u00e2n t\u00edch t\u1ef7 l\u1ec7 m\u1edf email v\u00e0 t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t, t\u1eeb \u0111\u00f3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c chi\u1ebfn d\u1ecbch \u0111\u1ec3 c\u1ea3i thi\u1ec7n m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/td>\n<\/tr>\n
S\u1ef1 hi\u1ec7n di\u1ec7n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i h\u1ea1n ch\u1ebf<\/td>\nX\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 t\u0103ng c\u01b0\u1eddng hi\u1ec7n di\u1ec7n tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i. T\u1ea1o n\u1ed9i dung h\u1ea5p d\u1eabn v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng ng\u01b0\u1eddi theo d\u00f5i v\u00e0 n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

T\u1ea5t nhi\u00ean, c\u00e1c b\u01b0\u1edbc h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 c\u1ea7n thi\u1ebft \u0111\u1ec3 gi\u1ea3i quy\u1ebft nh\u1eefng khu v\u1ef1c c\u1ea7n c\u1ea3i thi\u1ec7n c\u00f3 th\u1ec3 kh\u00e1c nhau t\u00f9y thu\u1ed9c v\u00e0o c\u00f4ng ty, ngu\u1ed3n l\u1ef1c v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd. Tuy nhi\u00ean, b\u1ea3ng n\u00e0y cung c\u1ea5p \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c b\u01b0\u1edbc h\u00e0nh \u0111\u1ed9ng ti\u1ec1m n\u0103ng nh\u1eb1m gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 \u0111\u01b0\u1ee3c n\u00eau trong b\u1ea3ng k\u1ebft qu\u1ea3 tr\u01b0\u1edbc \u0111\u00f3.<\/p>\n<\/div>\n

\u00a0<\/p>\n

Bi\u1ec3u di\u1ec5n b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb b\u1eb1ng l\u1edbp chi\u1ebfn l\u01b0\u1ee3c ArchiMate<\/h2>\n

ArchiMate l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 tr\u1ef1c quan h\u00f3a c\u00e1i nh\u00ecn c\u1ea5p cao v\u1ec1 b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb. N\u00f3 c\u00f3 th\u1ec3 gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh c\u01a1 h\u1ed9i c\u1ea3i thi\u1ec7n v\u00e0 gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed trong quy tr\u00ecnh c\u1ee7a m\u00ecnh, b\u1eb1ng c\u00e1ch cung c\u1ea5p m\u1ed9t bi\u1ec3u di\u1ec5n \u0111\u1ed3 h\u1ecda v\u1ec1 lu\u1ed3ng gi\u00e1 tr\u1ecb v\u00e0 c\u00e1c n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u1ed7 tr\u1ee3 t\u1eebng giai \u0111o\u1ea1n. V\u00ed d\u1ee5 \u0111\u01b0\u1ee3c cung c\u1ea5p m\u00f4 t\u1ea3 m\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u1ea5p cao cho m\u1ed9t c\u00f4ng ty b\u1ea3o hi\u1ec3m, l\u00e0m n\u1ed5i b\u1eadt c\u00e1c n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u1ed7 tr\u1ee3 t\u1eebng giai \u0111o\u1ea1n c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb v\u00e0 c\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb li\u00ean quan.<\/p>\n

B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb sang c\u00e1c n\u0103ng l\u1ef1c kinh doanh b\u1eb1ng ArchiMate<\/h3>\n<\/div>\n

Quy tr\u00ecnh b\u1ea3n \u0111\u1ed3 h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb sang c\u00e1c n\u0103ng l\u1ef1c kinh doanh bao g\u1ed3m vi\u1ec7c s\u1eed d\u1ee5ng m\u00f4 h\u00ecnh n\u0103ng l\u1ef1c kinh doanh c\u1ee7a c\u00f4ng ty \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c n\u0103ng l\u1ef1c kinh doanh then ch\u1ed1t c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u1ed7 tr\u1ee3 t\u1eebng giai \u0111o\u1ea1n c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb. Quy tr\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn b\u1edfi m\u1ed9t nh\u00f3m chuy\u00ean gia, do Ki\u1ebfn tr\u00fac s\u01b0 Kinh doanh d\u1eabn \u0111\u1ea7u, nh\u1eefng ng\u01b0\u1eddi t\u1eadp trung v\u00e0o t\u1eebng giai \u0111o\u1ea1n theo th\u1ee9 t\u1ef1 v\u00e0 ch\u1ecdn ra c\u00e1c n\u0103ng l\u1ef1c quan tr\u1ecdng nh\u1ea5t cho giai \u0111o\u1ea1n \u0111\u00f3. M\u1ee9c \u0111\u1ed9 chi ti\u1ebft trong b\u1ea3n \u0111\u1ed3 \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1edfi m\u1ee9c \u0111\u1ed9 r\u00f5 r\u00e0ng v\u1ec1 nh\u1eefng n\u0103ng l\u1ef1c c\u1ee5 th\u1ec3 n\u00e0o \u0111\u00f3ng g\u00f3p tr\u1ef1c ti\u1ebfp v\u00e0o vi\u1ec7c h\u1ed7 tr\u1ee3 giai \u0111o\u1ea1n \u0111\u00f3 v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb kinh doanh.<\/p>\n

N\u1ebfu t\u1ea5t c\u1ea3 c\u00e1c n\u0103ng l\u1ef1c c\u1ea5p 2 d\u01b0\u1edbi m\u1ed9t n\u0103ng l\u1ef1c c\u1ea5p 1 (cha) \u0111\u1ec1u tr\u1ef1c ti\u1ebfp h\u1ed7 tr\u1ee3 m\u1ed9t giai \u0111o\u1ea1n, th\u00ec ch\u1ec9 c\u1ea7n hi\u1ec3n th\u1ecb n\u0103ng l\u1ef1c c\u1ea5p 1 trong b\u1ea3n \u0111\u1ed3. Tuy nhi\u00ean, n\u1ebfu ch\u1ec9 c\u00f3 m\u1ed9t s\u1ed1 n\u0103ng l\u1ef1c c\u1ea5p 2 (ho\u1eb7c c\u1ea5p th\u1ea5p h\u01a1n) \u0111\u01b0\u1ee3c bao g\u1ed3m, th\u00ec m\u1ed7i n\u0103ng l\u1ef1c \u0111\u00f3 c\u1ea7n \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng trong b\u1ea3n \u0111\u1ed3. Bi\u1ec3u \u0111\u1ed3 ArchiMate cung c\u1ea5p m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch th\u1ef1c hi\u1ec7n b\u1ea3n \u0111\u1ed3 v\u1edbi c\u00e1c m\u1ee9c \u0111\u1ed9 chi ti\u1ebft kh\u00e1c nhau. Quy tr\u00ecnh b\u1ea3n \u0111\u1ed3 n\u00e0y gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ed3ng b\u1ed9 h\u00f3a n\u0103ng l\u1ef1c c\u1ee7a h\u1ecd v\u1edbi c\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb, cho ph\u00e9p h\u1ecd t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh v\u00e0 c\u1ea3i thi\u1ec7n gi\u00e1 tr\u1ecb t\u1ed5ng th\u1ec3 \u0111\u01b0\u1ee3c cung c\u1ea5p cho kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c b\u00ean li\u00ean quan.<\/p>\n

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\u00a0<\/p>\n

\"ArchiMate<\/p>\n

V\u1edbi ArchiMate, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o c\u00e1c m\u00f4 h\u00ecnh th\u1ec3 hi\u1ec7n lu\u1ed3ng gi\u00e1 tr\u1ecb \u0111i qua t\u1ed5 ch\u1ee9c, t\u1eeb y\u00eau c\u1ea7u ho\u1eb7c nhu c\u1ea7u ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c giao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p b\u1ea1n xem to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb t\u1ea1i m\u1ed9t n\u01a1i duy nh\u1ea5t v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c m\u00e0 quy tr\u00ecnh kh\u00f4ng hi\u1ec7u qu\u1ea3 ho\u1eb7c ngu\u1ed3n l\u1ef1c \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch kh\u00f4ng hi\u1ec7u qu\u1ea3.<\/p>\n

B\u1eb1ng c\u00e1ch b\u1ea3n \u0111\u1ed3 ch\u00e9o c\u00e1c n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u1ed7 tr\u1ee3 t\u1eebng giai \u0111o\u1ea1n c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c c\u1ea7n c\u1ea3i ti\u1ebfn. V\u00ed d\u1ee5, n\u1ebfu m\u1ed9t n\u0103ng l\u1ef1c c\u1ee5 th\u1ec3 kh\u00f4ng \u0111\u01b0\u1ee3c t\u1eadn d\u1ee5ng t\u1ed1i \u0111a, c\u00f3 th\u1ec3 kh\u1ea3 thi \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh l\u1ea1i ngu\u1ed3n l\u1ef1c ho\u1eb7c \u0111\u01a1n gi\u1ea3n h\u00f3a quy tr\u00ecnh nh\u1eb1m c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3.<\/p>\n

T\u1ed5ng th\u1ec3, ArchiMate c\u00f3 th\u1ec3 gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 c\u1ea3i thi\u1ec7n gi\u00e1 tr\u1ecb t\u1ed5ng th\u1ec3 \u0111\u01b0\u1ee3c cung c\u1ea5p cho kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c b\u00ean li\u00ean quan. B\u1eb1ng c\u00e1ch tr\u1ef1c quan h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb v\u00e0 c\u00e1c n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u1ed7 tr\u1ee3 n\u00f3, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c c\u01a1 h\u1ed9i c\u1ea3i ti\u1ebfn v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u \u0111\u1ec3 c\u1ea3i thi\u1ec7n quy tr\u00ecnh v\u00e0 mang l\u1ea1i nhi\u1ec1u gi\u00e1 tr\u1ecb h\u01a1n cho kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n<\/div>\n<\/div>\n

C\u00e1c th\u00e0nh ph\u1ea7n l\u1edbp Chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a ArchiMate<\/h2>\n

L\u1edbp Chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a ArchiMate 3.0 bao g\u1ed3m c\u00e1c th\u00e0nh ph\u1ea7n T\u00e0i nguy\u00ean, N\u0103ng l\u1ef1c v\u00e0 H\u00e0nh \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c, nh\u1eefng th\u00e0nh ph\u1ea7n thi\u1ebft y\u1ebfu cho vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch d\u1ef1a tr\u00ean n\u0103ng l\u1ef1c v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c trong doanh nghi\u1ec7p. C\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y cung c\u1ea5p c\u00e1i nh\u00ecn c\u1ea5p cao v\u1ec1 t\u00e0i s\u1ea3n, kh\u1ea3 n\u0103ng v\u00e0 chu\u1ed7i ho\u1ea1t \u0111\u1ed9ng t\u1ea1o ra gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng, c\u00e1c b\u00ean li\u00ean quan ho\u1eb7c ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i. B\u1ea3ng sau t\u00f3m t\u1eaft \u0111\u1ecbnh ngh\u0129a c\u1ee7a t\u1eebng th\u00e0nh ph\u1ea7n Chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u00fd hi\u1ec7u t\u01b0\u01a1ng \u1ee9ng c\u1ee7a ch\u00fang trong ArchiMate:<\/p>\n\n\n\n\n\n\n\n\n
Th\u00e0nh ph\u1ea7n<\/strong><\/th>\nM\u00f4 t\u1ea3<\/strong><\/th>\nK\u00fd hi\u1ec7u<\/strong><\/th>\n<\/tr>\n<\/thead>\n
T\u00e0i nguy\u00ean<\/td>\nM\u1ed9t t\u00e0i s\u1ea3n thu\u1ed9c s\u1edf h\u1eefu ho\u1eb7c \u0111\u01b0\u1ee3c ki\u1ec3m so\u00e1t b\u1edfi m\u1ed9t c\u00e1 nh\u00e2n ho\u1eb7c t\u1ed5 ch\u1ee9c.<\/td>\n\u200b\"ArchiMate<\/td>\n<\/tr>\n
N\u0103ng l\u1ef1c<\/td>\nKh\u1ea3 n\u0103ng m\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n c\u1ea5u tr\u00fac ch\u1ee7 \u0111\u1ed9ng, ch\u1eb3ng h\u1ea1n nh\u01b0 m\u1ed9t t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n ho\u1eb7c h\u1ec7 th\u1ed1ng, s\u1edf h\u1eefu.<\/td>\n\u200b\"ArchiMate<\/td>\n<\/tr>\n
Lu\u1ed3ng gi\u00e1 tr\u1ecb<\/td>\nM\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u1ea1o ra k\u1ebft qu\u1ea3 t\u1ed5ng th\u1ec3 cho kh\u00e1ch h\u00e0ng, b\u00ean li\u00ean quan ho\u1eb7c ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i.<\/td>\n\u200b\"ArchiMate<\/td>\n<\/tr>\n
H\u00e0nh \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c<\/td>\nM\u1ed9t ph\u01b0\u01a1ng ph\u00e1p ho\u1eb7c k\u1ebf ho\u1ea1ch c\u1ea5u h\u00ecnh m\u1ed9t s\u1ed1 n\u0103ng l\u1ef1c v\u00e0 ngu\u1ed3n l\u1ef1c c\u1ee7a doanh nghi\u1ec7p, \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ed9t m\u1ee5c ti\u00eau.<\/td>\n\u200b\"ArchiMate<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

T\u1ed5ng th\u1ec3, c\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 n\u0103ng l\u1ef1c v\u00e0 ngu\u1ed3n l\u1ef1c c\u1ee7a m\u00ecnh, \u0111\u1ed3ng th\u1eddi \u0111i\u1ec1u ch\u1ec9nh ch\u00fang ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ArchiMate \u0111\u1ec3 tr\u1ef1c quan h\u00f3a c\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh c\u00f3 c\u0103n c\u1ee9 v\u1ec1 c\u00e1c s\u00e1ng ki\u1ebfn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh v\u00e0 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t t\u1ed5ng th\u1ec3.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

T\u00f3m t\u1eaft<\/h2>\n

B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd \u0111\u1ec3 c\u1ea3i thi\u1ec7n lu\u1ed3ng v\u1eadt li\u1ec7u v\u00e0 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng. B\u1eb1ng c\u00e1ch b\u1ea3n \u0111\u1ed3 to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c l\u00e3ng ph\u00ed v\u00e0 k\u00e9m hi\u1ec7u qu\u1ea3, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn c\u00e1c khu v\u1ef1c c\u1ea7n c\u1ea3i ti\u1ebfn, t\u0103ng hi\u1ec7u su\u1ea5t, gi\u1ea3m th\u1eddi gian ch\u1edd \u0111\u1ee3i v\u00e0 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. VSM l\u00e0 th\u00e0nh ph\u1ea7n then ch\u1ed1t trong ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t tinh g\u1ecdn v\u00e0 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c, v\u00e0 c\u00f3 th\u1ec3 gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau v\u1eadn h\u00e0nh v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh.<\/p>\n","protected":false},"excerpt":{"rendered":"

B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb (VSM) l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tr\u1ef1c quan \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng v\u1eadt li\u1ec7u v\u00e0 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n then ch\u1ed1t trong c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t tinh g\u1ecdn v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c. Quy tr\u00ecnh n\u00e0y bao g\u1ed3m vi\u1ec7c b\u1ea3n \u0111\u1ed3 to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb, t\u1eeb nguy\u00ean li\u1ec7u th\u00f4 \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n thi\u1ec7n, v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c l\u00e3ng ph\u00ed, k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 \u0111i\u1ec3m ngh\u1ebdn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm \u0111\u1ebfn \u0111\u1ec3 c\u1ea3i thi\u1ec7n. B\u1eb1ng c\u00e1ch gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng ho\u1ea1t \u0111\u1ed9ng, b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 gi\u00fap t\u1ed5 ch\u1ee9c n\u00e2ng cao hi\u1ec7u qu\u1ea3, r\u00fat ng\u1eafn th\u1eddi gian d\u1eabn \u0111\u1ea7u v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng kh\u00e1i ni\u1ec7m ch\u00ednh c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb Gi\u00e1 tr\u1ecbc\u00f3 th\u1ec3 mang nh\u1eefng ngh\u0129a kh\u00e1c nhau t\u00f9y theo ng\u1eef c\u1ea3nh, nh\u01b0ng n\u00f3i chung, n\u00f3 \u00e1m ch\u1ec9 \u0111\u1ebfn t\u00ednh h\u1eefu \u00edch ho\u1eb7c m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a \u0111i\u1ec1u g\u00ec \u0111\u00f3, th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn m\u1ed9t m\u1ee5c ti\u00eau ho\u1eb7c m\u1ee5c \u0111\u00edch c\u1ee5 th\u1ec3. V\u00ed d\u1ee5, trong kinh doanh, gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u00e1m ch\u1ec9 \u0111\u1ebfn nh\u1eefng l\u1ee3i \u00edch m\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, ho\u1eb7c \u0111\u1ebfn l\u1ee3i nhu\u1eadn m\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 t\u1ea1o ra cho t\u1ed5 ch\u1ee9c. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecbl\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c quy tr\u00ecnh t\u1ea1o ra gi\u00e1 tr\u1ecb cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng. N\u00f3 \u0111\u1ea1i di\u1ec7n cho to\u00e0n b\u1ed9 quy tr\u00ecnh t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, t\u1eeb y\u00eau c\u1ea7u ho\u1eb7c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c giao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng cho kh\u00e1ch h\u00e0ng. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb r\u1ea5t quan tr\u1ecdng v\u00ec ch\u00fang gi\u00fap t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec3m k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 l\u00e3ng ph\u00ed, \u0111\u1ed3ng th\u1eddi t\u00ecm ra c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a. Ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb trong TOGAF ADM B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt hay ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 trong Ph\u01b0\u01a1ng ph\u00e1p Ph\u00e1t tri\u1ec3n Ki\u1ebfn tr\u00fac (ADM) c\u1ee7a Khung Ki\u1ebfn tr\u00fac T\u1ed5 ch\u1ee9c M\u1edf (TOGAF). Tuy nhi\u00ean, TOGAF cung c\u1ea5p h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean c\u00e1c n\u0103ng l\u1ef1c kinh doanh, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u h\u1eefu \u00edch cho vi\u1ec7c b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c b\u01b0\u1edbc m\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho c\u00e1c b\u00ean li\u00ean quan. N\u00f3 bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c quy tr\u00ecnh, ngu\u1ed3n l\u1ef1c v\u00e0 n\u0103ng l\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ec3u di\u1ec5n d\u01b0\u1edbi d\u1ea1ng s\u01a1 \u0111\u1ed3 tr\u1ef1c quan, nh\u01b0ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 b\u1eb1ng b\u1ed1n y\u1ebfu t\u1ed1 chu\u1ea9n: t\u00ean, m\u00f4 t\u1ea3, b\u00ean li\u00ean quan v\u00e0 gi\u00e1 tr\u1ecb. T\u00ean c\u1ee7a m\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 hi\u1ec3u t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a b\u00ean li\u00ean quan kh\u1edfi t\u1ea1o, s\u1eed d\u1ee5ng c\u1ea5u tr\u00fac \u0111\u1ed9ng t\u1eeb – danh t\u1eeb ch\u1ee7 \u0111\u1ed9ng. M\u00f4 t\u1ea3 cung c\u1ea5p th\u00eam s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 ph\u1ea1m vi c\u00e1c ho\u1ea1t \u0111\u1ed9ng tham gia v\u00e0o lu\u1ed3ng gi\u00e1 tr\u1ecb. B\u00ean li\u00ean quan l\u00e0 ng\u01b0\u1eddi ho\u1eb7c vai tr\u00f2 k\u00edch ho\u1ea1t lu\u1ed3ng gi\u00e1 tr\u1ecb, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 l\u1ee3i \u00edch m\u00e0 b\u00ean li\u00ean quan mong \u0111\u1ee3i nh\u1eadn \u0111\u01b0\u1ee3c khi ho\u00e0n th\u00e0nh th\u00e0nh c\u00f4ng lu\u1ed3ng gi\u00e1 tr\u1ecb. V\u00ed d\u1ee5, lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb’ bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan l\u00e0 m\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mu\u1ed1n mua s\u1ea3n ph\u1ea9m, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. B\u1eb1ng c\u00e1ch hi\u1ec3u r\u00f5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 r\u00fat g\u1ecdn quy tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb l\u1edbn h\u01a1n cho c\u00e1c b\u00ean li\u00ean quan. T\u00ean Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan M\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mong mu\u1ed1n mua s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. \u00a0 V\u00ed d\u1ee5: Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi Ch\u00fang ta s\u1ebd s\u1eed d\u1ee5ng lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi’ l\u00e0m v\u00ed d\u1ee5. Lu\u1ed3ng gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a nh\u01b0 sau: \u00a0 T\u00ean Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn nghi\u00ean c\u1ee9u, thi\u1ebft k\u1ebf, th\u1eed nghi\u1ec7m v\u00e0 ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi. B\u00ean li\u00ean quan M\u1ed9t qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb M\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra doanh thu cho t\u1ed5 ch\u1ee9c. \u00a0 B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh m\u1ed9t chu\u1ed7i c\u00e1c giai \u0111o\u1ea1n t\u1ea1o ra gi\u00e1 tr\u1ecb. B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y cho th\u1ea5y c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a t\u1eebng giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb: \u00a0 Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb M\u00f4 t\u1ea3 C\u00e1c b\u00ean li\u00ean quan tham gia Ti\u00eau ch\u00ed v\u00e0o Ti\u00eau ch\u00ed ra C\u00e1c m\u1ee5c gi\u00e1 tr\u1ecb S\u00e1ng t\u1ea1o \u00fd t\u01b0\u1edfng H\u00e0nh \u0111\u1ed9ng t\u1ea1o ra v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m. Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n C\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra Thu th\u1eadp y\u00eau c\u1ea7u H\u00e0nh \u0111\u1ed9ng thu th\u1eadp c\u00e1c y\u00eau c\u1ea7u t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng cho s\u1ea3n ph\u1ea9m. Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<br>Kh\u00e1ch h\u00e0ng<br>\u0110\u1ed9i nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n Y\u00eauB\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb: T\u00e0i li\u1ec7u c\u1ee7a giai \u0111o\u1ea1n t\u1ea7m nh\u00ecn<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6910,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","_eb_attr":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[21],"tags":[],"class_list":["post-6909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archimate-viewpoint"],"yoast_head":"\nB\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb: T\u00e0i li\u1ec7u c\u1ee7a giai \u0111o\u1ea1n t\u1ea7m nh\u00ecn - Visual Paradigm Guides Vietnamese<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guides.visual-paradigm.com\/vn\/value-stream-mapping-artifact-of-vision-phase\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb: T\u00e0i li\u1ec7u c\u1ee7a giai \u0111o\u1ea1n t\u1ea7m nh\u00ecn - Visual Paradigm Guides Vietnamese\" \/>\n<meta property=\"og:description\" content=\"B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb (VSM) l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tr\u1ef1c quan \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng v\u1eadt li\u1ec7u v\u00e0 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n then ch\u1ed1t trong c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t tinh g\u1ecdn v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c. Quy tr\u00ecnh n\u00e0y bao g\u1ed3m vi\u1ec7c b\u1ea3n \u0111\u1ed3 to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb, t\u1eeb nguy\u00ean li\u1ec7u th\u00f4 \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n thi\u1ec7n, v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c l\u00e3ng ph\u00ed, k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 \u0111i\u1ec3m ngh\u1ebdn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm \u0111\u1ebfn \u0111\u1ec3 c\u1ea3i thi\u1ec7n. B\u1eb1ng c\u00e1ch gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng ho\u1ea1t \u0111\u1ed9ng, b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 gi\u00fap t\u1ed5 ch\u1ee9c n\u00e2ng cao hi\u1ec7u qu\u1ea3, r\u00fat ng\u1eafn th\u1eddi gian d\u1eabn \u0111\u1ea7u v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng kh\u00e1i ni\u1ec7m ch\u00ednh c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb Gi\u00e1 tr\u1ecbc\u00f3 th\u1ec3 mang nh\u1eefng ngh\u0129a kh\u00e1c nhau t\u00f9y theo ng\u1eef c\u1ea3nh, nh\u01b0ng n\u00f3i chung, n\u00f3 \u00e1m ch\u1ec9 \u0111\u1ebfn t\u00ednh h\u1eefu \u00edch ho\u1eb7c m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a \u0111i\u1ec1u g\u00ec \u0111\u00f3, th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn m\u1ed9t m\u1ee5c ti\u00eau ho\u1eb7c m\u1ee5c \u0111\u00edch c\u1ee5 th\u1ec3. V\u00ed d\u1ee5, trong kinh doanh, gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u00e1m ch\u1ec9 \u0111\u1ebfn nh\u1eefng l\u1ee3i \u00edch m\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, ho\u1eb7c \u0111\u1ebfn l\u1ee3i nhu\u1eadn m\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 t\u1ea1o ra cho t\u1ed5 ch\u1ee9c. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecbl\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c quy tr\u00ecnh t\u1ea1o ra gi\u00e1 tr\u1ecb cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng. N\u00f3 \u0111\u1ea1i di\u1ec7n cho to\u00e0n b\u1ed9 quy tr\u00ecnh t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, t\u1eeb y\u00eau c\u1ea7u ho\u1eb7c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c giao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng cho kh\u00e1ch h\u00e0ng. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb r\u1ea5t quan tr\u1ecdng v\u00ec ch\u00fang gi\u00fap t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec3m k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 l\u00e3ng ph\u00ed, \u0111\u1ed3ng th\u1eddi t\u00ecm ra c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a. Ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb trong TOGAF ADM B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt hay ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 trong Ph\u01b0\u01a1ng ph\u00e1p Ph\u00e1t tri\u1ec3n Ki\u1ebfn tr\u00fac (ADM) c\u1ee7a Khung Ki\u1ebfn tr\u00fac T\u1ed5 ch\u1ee9c M\u1edf (TOGAF). Tuy nhi\u00ean, TOGAF cung c\u1ea5p h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean c\u00e1c n\u0103ng l\u1ef1c kinh doanh, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u h\u1eefu \u00edch cho vi\u1ec7c b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c b\u01b0\u1edbc m\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho c\u00e1c b\u00ean li\u00ean quan. N\u00f3 bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c quy tr\u00ecnh, ngu\u1ed3n l\u1ef1c v\u00e0 n\u0103ng l\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ec3u di\u1ec5n d\u01b0\u1edbi d\u1ea1ng s\u01a1 \u0111\u1ed3 tr\u1ef1c quan, nh\u01b0ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 b\u1eb1ng b\u1ed1n y\u1ebfu t\u1ed1 chu\u1ea9n: t\u00ean, m\u00f4 t\u1ea3, b\u00ean li\u00ean quan v\u00e0 gi\u00e1 tr\u1ecb. T\u00ean c\u1ee7a m\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 hi\u1ec3u t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a b\u00ean li\u00ean quan kh\u1edfi t\u1ea1o, s\u1eed d\u1ee5ng c\u1ea5u tr\u00fac \u0111\u1ed9ng t\u1eeb – danh t\u1eeb ch\u1ee7 \u0111\u1ed9ng. M\u00f4 t\u1ea3 cung c\u1ea5p th\u00eam s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 ph\u1ea1m vi c\u00e1c ho\u1ea1t \u0111\u1ed9ng tham gia v\u00e0o lu\u1ed3ng gi\u00e1 tr\u1ecb. B\u00ean li\u00ean quan l\u00e0 ng\u01b0\u1eddi ho\u1eb7c vai tr\u00f2 k\u00edch ho\u1ea1t lu\u1ed3ng gi\u00e1 tr\u1ecb, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 l\u1ee3i \u00edch m\u00e0 b\u00ean li\u00ean quan mong \u0111\u1ee3i nh\u1eadn \u0111\u01b0\u1ee3c khi ho\u00e0n th\u00e0nh th\u00e0nh c\u00f4ng lu\u1ed3ng gi\u00e1 tr\u1ecb. V\u00ed d\u1ee5, lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb’ bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan l\u00e0 m\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mu\u1ed1n mua s\u1ea3n ph\u1ea9m, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. B\u1eb1ng c\u00e1ch hi\u1ec3u r\u00f5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 r\u00fat g\u1ecdn quy tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb l\u1edbn h\u01a1n cho c\u00e1c b\u00ean li\u00ean quan. T\u00ean Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan M\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mong mu\u1ed1n mua s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. \u00a0 V\u00ed d\u1ee5: Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi Ch\u00fang ta s\u1ebd s\u1eed d\u1ee5ng lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi’ l\u00e0m v\u00ed d\u1ee5. Lu\u1ed3ng gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a nh\u01b0 sau: \u00a0 T\u00ean Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn nghi\u00ean c\u1ee9u, thi\u1ebft k\u1ebf, th\u1eed nghi\u1ec7m v\u00e0 ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi. B\u00ean li\u00ean quan M\u1ed9t qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb M\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra doanh thu cho t\u1ed5 ch\u1ee9c. \u00a0 B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh m\u1ed9t chu\u1ed7i c\u00e1c giai \u0111o\u1ea1n t\u1ea1o ra gi\u00e1 tr\u1ecb. B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y cho th\u1ea5y c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a t\u1eebng giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb: \u00a0 Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb M\u00f4 t\u1ea3 C\u00e1c b\u00ean li\u00ean quan tham gia Ti\u00eau ch\u00ed v\u00e0o Ti\u00eau ch\u00ed ra C\u00e1c m\u1ee5c gi\u00e1 tr\u1ecb S\u00e1ng t\u1ea1o \u00fd t\u01b0\u1edfng H\u00e0nh \u0111\u1ed9ng t\u1ea1o ra v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m. Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n C\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra Thu th\u1eadp y\u00eau c\u1ea7u H\u00e0nh \u0111\u1ed9ng thu th\u1eadp c\u00e1c y\u00eau c\u1ea7u t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng cho s\u1ea3n ph\u1ea9m. 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Visual Paradigm Guides Vietnamese","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/guides.visual-paradigm.com\/vn\/value-stream-mapping-artifact-of-vision-phase\/","og_locale":"vi_VN","og_type":"article","og_title":"B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb: T\u00e0i li\u1ec7u c\u1ee7a giai \u0111o\u1ea1n t\u1ea7m nh\u00ecn - Visual Paradigm Guides Vietnamese","og_description":"B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb (VSM) l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 tr\u1ef1c quan \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng v\u1eadt li\u1ec7u v\u00e0 th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n then ch\u1ed1t trong c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n xu\u1ea5t tinh g\u1ecdn v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c. Quy tr\u00ecnh n\u00e0y bao g\u1ed3m vi\u1ec7c b\u1ea3n \u0111\u1ed3 to\u00e0n b\u1ed9 lu\u1ed3ng gi\u00e1 tr\u1ecb, t\u1eeb nguy\u00ean li\u1ec7u th\u00f4 \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n thi\u1ec7n, v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c khu v\u1ef1c l\u00e3ng ph\u00ed, k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 \u0111i\u1ec3m ngh\u1ebdn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm \u0111\u1ebfn \u0111\u1ec3 c\u1ea3i thi\u1ec7n. B\u1eb1ng c\u00e1ch gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed v\u00e0 c\u1ea3i thi\u1ec7n lu\u1ed3ng ho\u1ea1t \u0111\u1ed9ng, b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 gi\u00fap t\u1ed5 ch\u1ee9c n\u00e2ng cao hi\u1ec7u qu\u1ea3, r\u00fat ng\u1eafn th\u1eddi gian d\u1eabn \u0111\u1ea7u v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng kh\u00e1i ni\u1ec7m ch\u00ednh c\u1ee7a lu\u1ed3ng gi\u00e1 tr\u1ecb Gi\u00e1 tr\u1ecbc\u00f3 th\u1ec3 mang nh\u1eefng ngh\u0129a kh\u00e1c nhau t\u00f9y theo ng\u1eef c\u1ea3nh, nh\u01b0ng n\u00f3i chung, n\u00f3 \u00e1m ch\u1ec9 \u0111\u1ebfn t\u00ednh h\u1eefu \u00edch ho\u1eb7c m\u1ee9c \u0111\u1ed9 quan tr\u1ecdng c\u1ee7a \u0111i\u1ec1u g\u00ec \u0111\u00f3, th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn m\u1ed9t m\u1ee5c ti\u00eau ho\u1eb7c m\u1ee5c \u0111\u00edch c\u1ee5 th\u1ec3. V\u00ed d\u1ee5, trong kinh doanh, gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u00e1m ch\u1ec9 \u0111\u1ebfn nh\u1eefng l\u1ee3i \u00edch m\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, ho\u1eb7c \u0111\u1ebfn l\u1ee3i nhu\u1eadn m\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 t\u1ea1o ra cho t\u1ed5 ch\u1ee9c. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecbl\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c quy tr\u00ecnh t\u1ea1o ra gi\u00e1 tr\u1ecb cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng. N\u00f3 \u0111\u1ea1i di\u1ec7n cho to\u00e0n b\u1ed9 quy tr\u00ecnh t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i, t\u1eeb y\u00eau c\u1ea7u ho\u1eb7c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng ban \u0111\u1ea7u \u0111\u1ebfn vi\u1ec7c giao s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng cho kh\u00e1ch h\u00e0ng. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb r\u1ea5t quan tr\u1ecdng v\u00ec ch\u00fang gi\u00fap t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec3m k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 l\u00e3ng ph\u00ed, \u0111\u1ed3ng th\u1eddi t\u00ecm ra c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u00e0 t\u1ed1i \u01b0u h\u00f3a. Ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb trong TOGAF ADM B\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt hay ho\u1ea1t \u0111\u1ed9ng c\u1ee5 th\u1ec3 trong Ph\u01b0\u01a1ng ph\u00e1p Ph\u00e1t tri\u1ec3n Ki\u1ebfn tr\u00fac (ADM) c\u1ee7a Khung Ki\u1ebfn tr\u00fac T\u1ed5 ch\u1ee9c M\u1edf (TOGAF). Tuy nhi\u00ean, TOGAF cung c\u1ea5p h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 \u01b0u ti\u00ean c\u00e1c n\u0103ng l\u1ef1c kinh doanh, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u h\u1eefu \u00edch cho vi\u1ec7c b\u1ea3n \u0111\u1ed3 lu\u1ed3ng gi\u00e1 tr\u1ecb. M\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 l\u00e0 m\u1ed9t chu\u1ed7i c\u00e1c ho\u1ea1t \u0111\u1ed9ng ho\u1eb7c b\u01b0\u1edbc m\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb cho c\u00e1c b\u00ean li\u00ean quan. N\u00f3 bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c quy tr\u00ecnh, ngu\u1ed3n l\u1ef1c v\u00e0 n\u0103ng l\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. C\u00e1c lu\u1ed3ng gi\u00e1 tr\u1ecb th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ec3u di\u1ec5n d\u01b0\u1edbi d\u1ea1ng s\u01a1 \u0111\u1ed3 tr\u1ef1c quan, nh\u01b0ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 b\u1eb1ng b\u1ed1n y\u1ebfu t\u1ed1 chu\u1ea9n: t\u00ean, m\u00f4 t\u1ea3, b\u00ean li\u00ean quan v\u00e0 gi\u00e1 tr\u1ecb. T\u00ean c\u1ee7a m\u1ed9t lu\u1ed3ng gi\u00e1 tr\u1ecb c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 hi\u1ec3u t\u1eeb g\u00f3c nh\u00ecn c\u1ee7a b\u00ean li\u00ean quan kh\u1edfi t\u1ea1o, s\u1eed d\u1ee5ng c\u1ea5u tr\u00fac \u0111\u1ed9ng t\u1eeb – danh t\u1eeb ch\u1ee7 \u0111\u1ed9ng. M\u00f4 t\u1ea3 cung c\u1ea5p th\u00eam s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 ph\u1ea1m vi c\u00e1c ho\u1ea1t \u0111\u1ed9ng tham gia v\u00e0o lu\u1ed3ng gi\u00e1 tr\u1ecb. B\u00ean li\u00ean quan l\u00e0 ng\u01b0\u1eddi ho\u1eb7c vai tr\u00f2 k\u00edch ho\u1ea1t lu\u1ed3ng gi\u00e1 tr\u1ecb, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 l\u1ee3i \u00edch m\u00e0 b\u00ean li\u00ean quan mong \u0111\u1ee3i nh\u1eadn \u0111\u01b0\u1ee3c khi ho\u00e0n th\u00e0nh th\u00e0nh c\u00f4ng lu\u1ed3ng gi\u00e1 tr\u1ecb. V\u00ed d\u1ee5, lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb’ bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan l\u00e0 m\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mu\u1ed1n mua s\u1ea3n ph\u1ea9m, v\u00e0 gi\u00e1 tr\u1ecb l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. B\u1eb1ng c\u00e1ch hi\u1ec3u r\u00f5 v\u00e0 t\u1ed1i \u01b0u h\u00f3a lu\u1ed3ng gi\u00e1 tr\u1ecb, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 r\u00fat g\u1ecdn quy tr\u00ecnh c\u1ee7a m\u00ecnh v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb l\u1edbn h\u01a1n cho c\u00e1c b\u00ean li\u00ean quan. T\u00ean Mua s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u00ecm ki\u1ebfm, l\u1ef1a ch\u1ecdn v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t s\u1ea3n ph\u1ea9m b\u00e1n l\u1ebb mong mu\u1ed1n. B\u00ean li\u00ean quan M\u1ed9t kh\u00e1ch mua s\u1eafm b\u00e1n l\u1ebb mong mu\u1ed1n mua s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m mong mu\u1ed1n v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00fang m\u1ed9t c\u00e1ch k\u1ecbp th\u1eddi. \u00a0 V\u00ed d\u1ee5: Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi Ch\u00fang ta s\u1ebd s\u1eed d\u1ee5ng lu\u1ed3ng gi\u00e1 tr\u1ecb ‘Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi’ l\u00e0m v\u00ed d\u1ee5. Lu\u1ed3ng gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a nh\u01b0 sau: \u00a0 T\u00ean Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi M\u00f4 t\u1ea3 C\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn nghi\u00ean c\u1ee9u, thi\u1ebft k\u1ebf, th\u1eed nghi\u1ec7m v\u00e0 ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi. B\u00ean li\u00ean quan M\u1ed9t qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m ho\u1eb7c \u0111\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb M\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra doanh thu cho t\u1ed5 ch\u1ee9c. \u00a0 B\u01b0\u1edbc ti\u1ebfp theo l\u00e0 ph\u00e2n t\u00edch lu\u1ed3ng gi\u00e1 tr\u1ecb th\u00e0nh m\u1ed9t chu\u1ed7i c\u00e1c giai \u0111o\u1ea1n t\u1ea1o ra gi\u00e1 tr\u1ecb. B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y cho th\u1ea5y c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a t\u1eebng giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb: \u00a0 Giai \u0111o\u1ea1n lu\u1ed3ng gi\u00e1 tr\u1ecb M\u00f4 t\u1ea3 C\u00e1c b\u00ean li\u00ean quan tham gia Ti\u00eau ch\u00ed v\u00e0o Ti\u00eau ch\u00ed ra C\u00e1c m\u1ee5c gi\u00e1 tr\u1ecb S\u00e1ng t\u1ea1o \u00fd t\u01b0\u1edfng H\u00e0nh \u0111\u1ed9ng t\u1ea1o ra v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m. Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m<br>\u0110\u1ed9i ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh \u00dd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 ph\u00e1t tri\u1ec3n C\u00e1c \u00fd t\u01b0\u1edfng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c t\u1ea1o ra Thu th\u1eadp y\u00eau c\u1ea7u H\u00e0nh \u0111\u1ed9ng thu th\u1eadp c\u00e1c y\u00eau c\u1ea7u t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 th\u1ecb tr\u01b0\u1eddng cho s\u1ea3n ph\u1ea9m. 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